Her career continued throughout the 1960s, 1970s, and 1980s. She won the Filmfare Best Actress Award for her roles in Guide (1965), where she hit the peak of her career, and Neel Kamal (1968), but despite excellent offbeat roles in subsequent films, including a National Award winning performance in Reshma Aur Shera (1971), some of the films failed at the box office. Seeing her films being successful, Waheeda decided to experiment with roles at this stage of career. She accepted Reshma Aur Shera, opposite her old co-star Sunil Dutt, with whom she had previously in the sixties had hits such as Ek Phool Char Kaante, Mujhe Jeene Do, Meri Bhabhi and Darpan. Her performance was appreciated by critics, but the film failed at the box office. But Waheeda continued to experiment with roles and accepted the offer to play a mother to Jaya Bhaduri in Phagun (1973). This, she regards the mistake of her career, as after this film flopped, suddenly people started offering her motherly roles to heroes.