On April 3, 2014, Ain't It Cool News announced that Trachtenberg would direct a film for Bad Robot Productions titled Valencia, which was later revealed to be a code name for 10 Cloverfield Lane. On January 15, 2016, the trailer for 10 Cloverfield Lane was released. Producer J. J. Abrams said about the film, "The idea came up a long time ago during production. We wanted to make it a blood relative of Cloverfield. The idea was developed over time. We wanted to hold back the title for as long as possible."